Coach X Champion

Today, Coach unveiled the images from its highly anticipated collaboration with athletic brand, Champion. How might a label known for its luxury leather bags create a collection with a brand known for its minimalist athleisure sets, you may wonder? From the genius logomania play that makes the subtle background of the campaign shots and leather goods, to the laid-back luxe energy embodied in the clothing, the collaboration shows an effortless merging of the two brands, and starring as one of the faces of the campaign is none other than Maha Gondol, a modern, millennial face of modest fashion who lives…